Prime Loan Solution LLC ("Prime Loan Solution," "we," "us," or "our") respects your privacy. This policy explains what information we collect through primeloansolution.com and our advisory services, how we use and protect it, and the choices you have. It applies to all clients and website visitors across the United States.
1. Information We Collect
a) Information you give us directly
- Enquiry forms: name, email address, phone number, selected service, amount/portfolio range and your message.
- Newsletter: your email address (with signup date).
- Client onboarding: where you become a client, we collect additional information required by law — identity verification, income, assets, tax documents and account statements — under a separate client privacy notice.
b) Information collected automatically
When you browse our site, we may collect your IP address, browser type, pages viewed and referring URL through server logs and privacy-respecting analytics. This data is aggregated and is not used to build advertising profiles.
2. How We Use Your Information
- To respond to enquiries and schedule consultations you request.
- To prepare financial blueprints and provide advisory, lending, tax and insurance services.
- To send The Edge newsletter — only if you subscribed, and always with a working unsubscribe link.
- To meet legal, regulatory and anti-fraud obligations applicable to registered investment advisers and licensed mortgage professionals.
- To improve our website's content, speed and usability.
3. Legal Basis & Consent
We process information based on your consent (forms you submit), contract performance (services you engage us for) and legitimate interests (site security and improvement). You may withdraw consent at any time using the unsubscribe page or by contacting us.
4. Cookies & Similar Technologies
We use only essential cookies required for site function and first-party analytics cookies. We do not use third-party advertising trackers or sell cookie data. You can block cookies in your browser; the site will remain usable.
5. How We Share Information
- Service providers: custodians, credit bureaus, lenders and secure email/CRM vendors, bound by confidentiality agreements, only as needed to serve you.
- Lending partners: with your explicit permission, for loan placement — we disclose any flat placement fee in writing beforehand.
- Legal authorities: when required by law, regulation or valid legal process.
We never sell your personal information. Never have, never will.
6. Data Security
Client documents are stored in SOC 2-aligned vaults with 256-bit AES encryption at rest and TLS 1.3 in transit. Multi-factor authentication is mandatory for all staff accounts. Access is limited by role and reviewed quarterly. Despite our safeguards, no system is perfectly secure; we commit to notifying affected individuals of any breach as required by applicable law.
7. Data Retention
Enquiry form data is retained for 24 months, newsletter data until you unsubscribe, and client records for the period required by SEC/FINRA and Colorado state regulations (typically 5–7 years after account closure), after which records are securely destroyed.
8. Your Privacy Rights
Depending on your state — including rights under the Colorado Privacy Act (CPA) and the California Consumer Privacy Act (CCPA) — you may have the right to:
- Know what personal data we hold about you and request a copy;
- Request correction or deletion of your personal data;
- Opt out of marketing communications at any time;
- Not be discriminated against for exercising these rights.
To exercise any right, email privacy@primeloansolution.com or write to us at our Sterling address. We respond within 45 days.
9. Children's Privacy
Our services are directed to adults. We do not knowingly collect information from anyone under 18. If you believe a minor has provided us information, contact us and we will delete it promptly.
10. Third-Party Links
Our site may link to third-party resources (e.g., maps, social profiles). We are not responsible for their privacy practices; please review their policies separately.
11. Changes to This Policy
We may update this policy as laws or our services evolve. The "Last updated" date above reflects the current version. Material changes will be announced on this page and, for active clients, by email.
12. Contact Us
Prime Loan Solution LLC — Privacy Office
315 Hays Ave, Sterling, Colorado 80751, USA
Phone: (970) 526-6138
Email: privacy@primeloansolution.com